Inspiration

Whether Upskilling or Reskilling, Always Be Learning

Whether Upskilling or Reskilling, Always Be Learning

Last week, our CEO, Maneeza Aminy, kicked off our virtual Digital Transformation Journey for business and marketing students at Ulster University in Belfast, Northern Ireland. This journey will run throughout the summer with a variety of hands-on digital marketing courses and some MarTech training events to arm these students with the superpowers they’ll need to compete and succeed in the industry.

Early in the conversation, Maneeza asked the question that many students were probably wondering, “Why do I need to go on this journey?” Most of the attendees are studying marketing and business now, or have recently graduated with a degree. 

Her answer, “so you are not left behind.” 

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Posted by Pam Hege in Education
Ahem… A Poem… In Celebration of 7 Years

Ahem… A Poem… In Celebration of 7 Years

Dear Marvel Marketers… from a future Date

Congratulations on your 7 year birthday… Celebrate!

That went fast, or so it’s easy now to proclaim,

But I know we really remember every brick and stone we laid

We remember all the friends along the way

Those who cheered or simply listened to what we had to say

And wow what amazing employees joined along the way

And much #gratitude for them every single day

And sometimes their work leaves little to say

For it is inspires us all even today

And #gratitude for the clients who trusted us early on

To help their digital transformation from here to beyond

And #gratitude to our industry friends and partners for their support

Who always remember us in their amazing industry efforts

And all Superheroes battle villains from time to time

But never did it disrupt the journey or beauty of the climb

And #gratitude to those who let us help through #MPACT

When we were the ones gaining through service… that’s a fact.

And #gratitude for 7 years of lessons learned

And #gratitude for 7 years of badges earned

And #gratitude for 7 years of opportunities to give back

And #gratitude of 7 years of remembering that important fact

And let’s not forget the #gratitude for courage to swing big

And let’s not forget the fortitude and required grit

And let’s take a minute to reflect on our world tour… 

San Mateo, Austin, Belfast… Stay tuned for more

Let’s celebrate our amazing Pioneers

Without whom there would be no reason for cheers

Here is to Team Purple and the Marketo Nation

Here is to Engagio, and congrats on the acquisition

Let’s not forget Scott’s incredible Martech Stack

That’s kept us all busy… and  all 7 years at that

And then among all this celebration, let’s be true

That all great success has loss, too

#Gratitude for the sacrifices made by others

During pandemics and hopefully no others

Thank you to the front line helpers and the bravery

You gave us all strength in a major way

And do not despair on what may come

The Great Pause gave us lessons granted only to some

We learned to stop and take a breath

We learned to soften every step

We learned how heroes emerge

Almost the minute we felt submerged 

Some sewed masks as their superpower

Some worked every waking hour

Some helped neighbors and the elderly

Some took to educating everybody

But we saw most choose hope over despair

And we saw love, honesty and care

And so we have #gratitude for success even with difficulty

And #gratitude that we know the importance of humility

And the next 7 years will be better than the first

And our goals give us a special kind of thirst

Of hope and growth that lets us make and MPACT

And of #gratitude and passion so we can give back

And after we have a big old slice of cake 

And after we take the time to celebrate… 

We hope this success on all of you

Because you really can’t do a description justice, in true

So here is to shared success and cheers

And here is to Marvel Marketers and 7 years.

Posted by Maneeza Aminy in Company News, Entrepreneurship
10,000 Green Circles Are Providing Hope Where It Has Been Forgotten

10,000 Green Circles Are Providing Hope Where It Has Been Forgotten

Here at Marvel Marketers, we want our work to make an impact that reaches far beyond marketing, beyond technology, beyond ourselves, and beyond the world. That’s why we founded our non-profit foundation, Mpact, in 2017.

Over these last few years, we’ve have joined forces to make a Mpact on the people and communities who need it most. This year our Mpact mission is to “Remind Others of Hope When It Is Forgotten.” 

Little did we know how true that theme would ring in 2020.

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Posted by Pam Hege in Additional Resources, Company News
COVID-19 Disruption – Bringing Out the Best in Us as Marketers and Beyond

COVID-19 Disruption – Bringing Out the Best in Us as Marketers and Beyond

Mankind’s one true nature is to survive and evolve.  Throughout its existence, mankind has experienced large and small natural and self-inflicted disasters.  Each incident, however much more disastrous than its predecessor, has enabled our species to rise up, come together, and come out stronger not only as people but as a species.

The COVID-19 virus is an example of the human species at its finest. 

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Posted by Wasif Khan in Additional Resources, Entrepreneurship
Superhero-Sized Wins – The Stevie® Awards

Superhero-Sized Wins – The Stevie® Awards

When our CEO, Maneeza Aminy, founded Marvel Marketers in 2013, she did so with five specific values in mind:

  • Be Accountable
  • Own It
  • Figure It Out
  • Make It Excellent
  • Make an Impact

As the company has grown, so has the emphasis on these core values. They govern everything our superheroes do in their daily work. These five values make Marvel Marketers a leader in the industry, a trusted partner to our clients, a contributor to the greater good, a great place to build a career, and allow us to win each and every day.

“You can win in lots of ways,” Maneeza explained at the end of 2019. “You can give to others, you can build careers, you can make clients successful.”

And now, living our values has allowed us to win in one more way. Selected from more than 3,600 nominations, Marvel Marketers has won three of the Stevie Awards’ 2020 American Business Awards®.

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Posted by Marvel Marketers in Company News, Superheroes in the News
Making an Mpact – You Don’t Need a Cape to be a Real-Life Superhero

Making an Mpact – You Don’t Need a Cape to be a Real-Life Superhero

It’s very easy to get wrapped up in the day-to-day stresses of your life. We’re all guilty of it. But on July 25th, our superheroes had a chance to step out of our normal daily lives and truly make an impact on some of the people who need it most.

And they made a huge impact on us, too.

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Posted by Nicole Pytel in Company News, Superheroes in the News
Marvel Marketing Minute – It’s OK to Manage Your Manager

Marvel Marketing Minute – It’s OK to Manage Your Manager

Really, it’s okay to manage your manager!

I don’t mean to micro-manage your manager by walking to their office, demanding answers, and giving them tasks. You’d have to have one heck of a professional working dynamic to pull that one off.

Instead, my definition of “managing your manager” is to reach a point where the communication between you and your manager becomes bi-directional, and you feel empowered to provide valuable input and drive conversations. As a senior level marketer, I’ve been extremely fortunate to have come across strong and passionate leaders that encourage this type of interaction, and who provide their team opportunities to grow their skills.

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Posted by Michelle Rodriguez in Best Practices, Marvel Marketing Minute
Bogged Down by Details? Here’s a Superhero’s Plan for Super Career Growth

Bogged Down by Details? Here’s a Superhero’s Plan for Super Career Growth

It’s been three years, and you are still the Marketing Operations manager at your company. You’ve gotten good, I mean, really good at your job. Your templates are flawless, you’ve reduced turnaround time by 70%, and your database is so clean you can eat tomato soup out of it. You’re in a good place, but you’re in the same place.

Meanwhile, everyone else around you seems to be doing things. How did Josh the SDR transition to become a Customer Success Engineer? When did Wendy the intern become Head of Brand? Sam left to start his own company?! (Who took the Honolulu Cookies that I left on his desk?!)

When your job requires you to hyperfocus on the details, it can be easy to get lost in the day-to-day that you forget to focus on your own self growth.

This has been one my biggest challenges, and one I’m constantly working on. Over the past few years, I’ve picked up a few best practices to shake me out of my tunnel vision and help me refocus on my own personal and career growth.

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Posted by Janice Lee in Best Practices, Entrepreneurship
5 Things That the Very Best Marketers are Constantly Doing

5 Things That the Very Best Marketers are Constantly Doing

Have you ever wondered what you can do to be a better marketer? Throughout the years in different marketing organizations, I noticed there are 5 things that the very best marketers are constantly doing.

With that in mind, here are the habits you should start in 2019:

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Posted by Annie Ho in Best Practices
Marvel Marketing Minute – Great Blog Post Ideas are Only a Click Away

Marvel Marketing Minute – Great Blog Post Ideas are Only a Click Away

No matter how much thought leadership you’ve established, there are always going to be days when writer’s block creeps into your head and prevents you from thinking of any great topics to write about.

As a writer, I know how frustrating this can be. After all, your audience is counting on you for expert insights. Plus, the competition out there is fierce. You don’t have the luxury of writing about something too generic or too boring to make an impact.

Fortunately, great blog post ideas are only a click away.

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Posted by Nicole Pytel in Content, Marvel Marketing Minute