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Training Offerings

Marketing Automation Training – Level 1: Earning Your Cape

Marvel Marketers Bootcamp Level 1: Earning Your Cape

Our diverse team of Marketo experts came together to build the industry’s first ever build-focused Marketo training series. This intensive, week-long training in marketing automation will prepare you to use all of Marketo’s fundamental features and practice applying them to improve audience engagement and measure ROI.

What’s included?

  • Modules and quizzes built to guarantee a thorough understanding of covered topics
  • Practical scenarios where you will apply what you’ve learned
  • Reviews of best practices including case studies and recent stats
  • Open office hours and personal review sessions with a Marketo expert
  • A LinkedIn badge (for bragging rights, of course)

Marketing Automation Training – Level 2: Finding Your Secret

Marvel Marketers Bootcamp Level 2: Finding Your Secret IdentitySo you’re getting the hang of Marketo—awesome! Now, let’s take things to the next level. Our Level 2 course features more advanced topics like dynamic content, lead lifecycle planning and report analysis. We’ll also be giving you a crash course on how to plan and build strong nurture plans applied to your actual business needs. This training in marketing automation will help you give your audience the tailored content they not only need to stay engaged, but deserve!

What’s included?

  • Modules and quizzes built to guarantee a thorough understanding of covered topics
  • Practical scenarios where you will apply what you’ve learned
  • Reviews of best practices including case studies and recent stats
  • Open office hours and personal review sessions with a Marketo expert
  • A LinkedIn badge (for even BIGGER bragging rights)

Account Based Marketing Training – Level 1: Mastering Your Mission

Account Based Marketing (ABM) is like target practice. While traditional marketing automation focuses on adding more leads to your database, ABM lets you zero in on your most important, high-value accounts. In this workshop, you’ll get hands-on experience designing and crafting your end-to-end ABM strategy. We’ll cover everything from Target Account selection to reporting on the results.

What’s included?

  • Checklist of what you’ll need to run a successful ABM campaign
  • Review of your existing data and help identifying your Target Accounts
  • Best practices for content strategy
  • Understanding of the data points and insights that matter most for measuring success with ABM
  • Guided build-out of your first ABM campaign

Custom Training

Looking for something that you don’t see here? Our league of superheroes have too many skills to list here, seriously. But chances are, we have expert-level experience in whatever it is you’re looking to learn or apply to your next marketing campaign. Our offerings include: advanced Marketo applications, Salesforce, Pardot, Social Media, PPC, UTM Parameters and more.

Testimonials

  • “Marvel Marketers’ bootcamp is a great beginning, even if you haven’t had much prior introduction. There is a great balance for all levels and those who want more.”

  •  
  • “The Bootcamp was the best learning session for me.
    Most importantly because I was a beginner. I had never
    imagined that a 3-4 day session could ever be so informative especially because Marketo was such a huge platform that demands an expertise to work on it.”

  • “I was really impressed with the ease
    at which the information was digestible.”

  •  
  • “The Bootcamp was immersive but not overwhelming.
    Rebecca did an excellent job at pacing the class and
    making sure all questions were answered, as well as
    incorporating work examples.”

  • “Great class! Rebecca’s
    made it fun and easy.”

  • “Perfect for a newbie to get on onboard with
    understanding and being able to use the tools and system.”

  • “Rebecca is a fantastic instructor.
    She reviewed the material in a clear, concise manner
    making the Marketo training process enjoyable!”

  • “Marvel Marketers’ bootcamp is a great beginning, even if you haven’t had much prior introduction. There is a great balance for all levels and those who want more.”

  •  
  • “The Bootcamp was the best learning session for me.
    Most importantly because I was a beginner. I had never
    imagined that a 3-4 day session could ever be so informative especially because Marketo was such a huge platform that demands an expertise to work on it.”

  • “I was really impressed with the ease
    at which the information was digestible.”

  •  
  • “The Bootcamp was immersive but not overwhelming.
    Rebecca did an excellent job at pacing the class and
    making sure all questions were answered, as well as
    incorporating work examples.”

  • “Great class! Rebecca’s
    made it fun and easy.”

  • “Perfect for a newbie to get on onboard with
    understanding and being able to use the tools and system.”

  • “Rebecca is a fantastic instructor.
    She reviewed the material in a clear, concise manner
    making the Marketo training process enjoyable!”